At Increzon, we offer robust phone call tracking service to give your business a full picture of your digital marketing efforts, as well as your success with over-the-phone support. We offer up to date, real-time reports and analysis about how your various marketing channels are leading to call generation, and we show you exactly what the call process looks like with your customer satisfaction teams. With Increzon call tracking services, your advertising and marketing efforts can go even further than ever before.

Does My Business Really Need Call Tracking?

Simply put, if your brand is engaging with digital marketing efforts and phone call lead generation, then call tracking is essential to your success. Here’s why: You utilize digital marketing online for your business. So, if you don’t know which marketing tactics and channels are driving your calls, or which call centers and representative talking points are resulting in sales, then you will very likely overspend on marketing and, at best, make semi-informed guesses about what’s working and what’s not.

Call tracking informs all of these decisions by helping you and your team get to the bottom of which ad platforms create the most leads and phone calls and conversions. With call tracking, you can even create unique telephone numbers for all your individual ad campaigns to further ensure accurate data. What’s more, you can tabulate your exact return on investment (ROI) from each and every marketing platform (Google, Facebook, etc.). Finally, we connect your call trackers with Google Analytics to give you updated phone call data along with robust analytics about your website’s key performance indicators and traffic generators.

Basically, call tracking takes digital analytics and applies it to real-world phone calls with existing and potential customers and clients. With Increzon, we have the tools, expertise, and experience necessary to ensure that your team is set up for success from the very beginning. Don’t let any more valuable data go to waste. Get started with Increzon today.

How Call Tracking Works

That’s all “Big Picture” stuff. Now, we want to give you more details to show you exactly what Increzon Call Tracking services really looks like on a day to day basis:

• Ad Channel Reporting — Updated reports of how your marketing channels are performing and which ones could use more attention, refinement, and optimization.
• Real-Time Analysis — As your calls are happening, we give you insight and clarity into where they came from and how the calls are influenced by your digital marketing efforts.

Return on Investment (ROI) — At the end of the day, it’s always about getting the right return on your investment. With digital marketing efforts, it can seem impossible to figure out. That’s where call tracking comes in to let you know exactly which channels are your best performers and how to optimize the rest for success. No guesswork required.